Delta makes a bid for lucrative business travelers in radical change to frequent flier program

  • Article by: Associated Press
  • Updated: February 27, 2014 - 5:21 AM

ATLANTA — Delta Air Lines is changing its frequent-flier program to favor passengers who buy the priciest tickets instead of those who fly the most miles.

  • 10
  • Comments

  • Results per page:
  • 1 - 10 of 10
FrankLFeb. 26, 14 9:04 AM

Realize this will have minimal impact on us. You have to work to find tix that would put you under this spending limit. This mainly penalizes people who take a long distance flight on a really cheap fare. If you flex to Chicago and back, you would need to find 37 roundtrip flights under $67 to not make the $2500 spending limit.

2
2
eurotravelerFeb. 26, 14 5:16 PM

It's really not surprising. I'm just glad my wife and I did most of our airline travel from the early 90s up until the time Northwest was acquired by Delta. Now we're focusing on driving trips, so it won't affect us. We did get a lot of nice upgrades when we were flying a lot, but I really don't miss flying. The experience is not very enjoyable any longer.

9
1
alexjackFeb. 26, 14 5:17 PM

Overall I think Delta has a "crack" team dedicated to figuring out the best way to screw customers.

18
2
MN's loneliest REPFeb. 26, 14 5:55 PM

I've been a loyal NW/Delta frequent flier for 10 years, alternating between gold and platinum. But I guess I'll be changing to Southwest and leaving from the much nicer, less crowded terminal 2. Sorry Delta, I'll be telling all my road warrior friends to do the same. I have largely stayed with Delta because of the volume of flights....but I'll work around SW airlines flight schedules now that Delta has made this move.

10
2
sub80fFeb. 26, 14 7:17 PM

I often wonder how many passengers on Delta flights actually pay for their tickets. Between airline employees and frequent flyers using miles, I think we'd all be shocked by the answer. Meanwhile, Sunwest and other smaller airlines must be turning cartwheels over this news!

3
0
exrepublicanFeb. 26, 1410:56 PM

For shorter trips to Illinois, Missouri and Michigan, I like to take my car or Amtrak; for longer ones, I now fly Southwest. I do not need Delta for 90% of my travel needs, so goodbye to you and your overpriced AMEX card.

4
0
wallyworldmnFeb. 26, 1411:29 PM

I understand that businesses are out to make money. I also understand that the passengers are being shoved into uncomfortable seats and charged fees on top of fees. I'll admit that I don't pay the $1,800 round trip last minute fees, nor would I expect my company to ever approve that type of ticket. There are other options besides being screwed for a last minute flight by any airline, especially Delta, the king of the price gouge. My wife and I will use up the miles that we've accumulated and look elsewhere for flights that don't require super-shiny-platinum-diamond-with-sparkle-cards to be treated as a valued customer. If you can eliminate the casual flyer and put business butts in all of your seats at high prices, then more power to Delta. You already pushed us to the back of the bus so I guess the message is to get off.

3
0
DLBabatzFeb. 27, 14 4:37 AM

My favorite and funniest statement from the story. "The infrequent traveler is the loser... Frequent flyer program is no longer for them..."

2
0
comment229Feb. 27, 14 4:49 AM

The evolution continues... What evolution? Well, MN's loneliest REP, said it best. He/she is jumping ship and several other people commenting said the exact same thing: Southwest. So what will happen next? Delta will come out with profitability studies that show a declining and disloyal market for them in the Twin Cities area, and flights will be drastically cut. I used to fly Northwest exclusively for three decades, but now, I try to avoid flying altogether. Did the people of Minnesota actually expect Delta to work in their best interest?

1
0
riley612Feb. 27, 14 2:57 PM

Ummmm....the beloved Southwest already bases their FF program on ticket price.

0
0
  • 1 - 10 of 10

Comment on this story   |  

ADVERTISEMENT

Connect with twitterConnect with facebookConnect with Google+Connect with PinterestConnect with PinterestConnect with RssfeedConnect with email newsletters

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT