What would make you pay $50 to see a movie? Studio experiments with 'mega-ticket' for 'WWZ'

  • by: JOCELYN NOVECK , AP National Writer
  • Updated: June 26, 2013 - 2:20 PM

NEW YORK — So this was the deal: For $50, you got to see Brad Pitt's hotly anticipated zombie thriller "World War Z" before all your friends. You also got 3D glasses to keep, popcorn and sodas, a poster, the DVD when it comes out, and an intimate dinner with Brad.

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