Healthier living via video game? Twin Cities insurers think so

  • Article by: Jackie Crosby , Star Tribune
  • Updated: May 22, 2013 - 10:51 AM

Twin Cities insurers say gaming has broad potential, from treating chronically ill kids to well-baby care.

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franknfactsMar. 3, 1312:34 AM

Good to hear games are helping others instead of the normal bad PR they get when some crazy person opens fire on innocent people. The gaming industry itself has taken it's lumps the last 2 years. Many good hard working people have lost jobs while the big wigs penny pinched or shut down whole studios. Hopefully there is some relief for the little guys in the near future.

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wellness1Sep. 20, 13 3:51 PM

To change behaviors, the intervention needs to be effective and appealing. It has to work and people have to be willing to use it. Video games built around effective behavioral therapy techniques can do both. Can you please cite the source for this optimistic projection --"After a decade of slow growth, the $1.2 billion market for health gaming could explode to $10 billion by 2015, according to some estimates."

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