Subway apologizes for 'Footlong' coming up an inch or so short

  • Article by: Associated Press
  • Updated: January 25, 2013 - 1:25 PM
  • 24
  • Comments

  • Results per page:
dmay88Jan. 25, 13 1:44 PM

Make 'em 13 inches, sort of a baker's dozen if you will. That's the kind of public relations response that would make Subway a smashing winner at very little expense.

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doots799Jan. 25, 13 1:59 PM

Move along, folks. Nothing to see here....

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ivanbroJan. 25, 13 2:21 PM

Some people have far too much time on their hands. Subway offers some very healthy options so one can enjoy a greasy steak later in the day.

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potatobugJan. 25, 13 2:28 PM

A lawsuit? Seriously? Sounds like some people have too much time on their hands, and not enough of a life.

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dirtydogsJan. 25, 13 2:32 PM

Lawsuit...seriously. If I ate at Subway once a week and was shorted 8.3% of my sandwich, that would be about 50 cents. Times 52 weeks would be around $26. Just how much is this lawsuit for. I guess pain and suffering will amount to tens of thousands of dollars.

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eman2001Jan. 25, 13 2:33 PM

Free subs for everybody! Oh, that's right we already have that, you just have to buy a drink for $5.

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franknjackJan. 25, 13 2:43 PM

One market research company estimated that the average Subway has $445,000 in sales a year, and there are more than 38,000 Subways worldwide, meaning total annual revenue is about $17 billion. Let’s conservatively estimate that half of their sales are sandwiches (the other half being sodas, chips, and salads). Doesn’t matter whether they are foot-long or the 6-inch because the 6-inch is the alleged 12-inch sandwich cut in half. Therefore, the worldwide annual revenue from sandwiches would be a little more than $8.5 billion. One inch is about 8.4% of 12 inches. Regardless of whether a foot-long sandwich contains 8.4% more food than an 11-inch sandwich, its representative value to the customer, for whom value is everything, is reduced by 8.4% by virtue of being an inch shorter. That would mean that Subway gets $714 million a year by shortchanging the customer. Still think this isn’t a big deal?

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oldmannickelJan. 25, 13 3:16 PM

11 inches!?! 11 inches!?! I guess one inch off from a foot, is close enough. Will the old saying "Close only counts in horse shoes and hand grenades," now need to be changed to "Close only counts in horse shoes, hand grenades and Subway foot long samwhiches?"

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avejoeconJan. 25, 13 3:20 PM

franknjack----------------Now, add into your math that not even close to every sandwhich is short. Now add into your math that the amount of dough is exactly the same, whether they stretch it out to make 12 inches or if the sandwich is 8.4% wider. It's the same amount of bread. People need to get a life! That this is even a story is a sad commentary on the thinking of Americans!

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mnmaggiemnJan. 25, 13 3:26 PM

It is not a huge deal but definately ridiculous, you are shorting people and making how much a year off of them? I eat subway instead of greasy burgers and I say we each get a couple free subs out of the deal!:)

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