J.C. Penney CEO faces uphill battle as he tries to reinvent the department store

  • by: ANNE D'INNOCENZIO , Associated Press
  • Updated: November 17, 2012 - 4:47 PM

NEW YORK - J.C. Penney CEO Ron Johnson seems unfazed that the department store chain's mounting losses and sales declines have led to growing criticism of his plan to change the way we shop. Perhaps that's because this isn't the first time during Johnson's 30-year career that he's attempted what seemed impossible.

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