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The slow death of this company has begun.. BB you need to change with the times, your stores are terrible places to shop, and uninteresing. Your employees are even worse in those stores.
Maybe they will also work on their customer service skills...what they do now drives people out of their stores an online.
More good news, the economy is firing on all cyclinders.
It's frustrating to watch the struggles within this company, the cuts will hurt but they must do something, anything, to turn the ship. The challenges run deep in this firm and they must not only transform themselves in the eyes of the customer but also in their own eyes. Culturally they need to understand deep that their traditional competitive landscape has shifted from a brick and mortar model to a clicks and electrons model. Amazon is not only killing them on price, they are killing them on service. I can order the same TV delivered to my home with white glove service, all set up on my cable or satellite network for less money with great customer service then they can do it. They seriously need to look into the mirror and ask the hard questions they have been avoiding for so long, "How can they do that given we invented that?"
It's only the beginning
IMO- Another sign that our economy is growing and prosperity is just around the corner.lol
Fifteen years ago, I bought all my tech toys at Best Buy. Now I haven't been in a store for several years. I don't need their "added value" crap like Geek Squad. They are only for the clueless customers who can't do anything for themselves.
How about starting with the in-store customer service? This is the primary reason I hate going to BB. A 17 year old know it all describing to me why the $75 video cable is better than $20 cable, even though its a digital signal and its either 'on' or 'off' so it doesn't matter if the cable is platinum plated, as long as it can pass the signal... These hard-sell techniques in the age of Amazon are what's killing Best Buy. I'd say having fewer, better trained employees would go a long way to getting people back into the stores.
They also fail to stand behind their products and services. This is the beginning of the end and it couldn't happen to a more deserving company.
I've purchased several items from BBY in the past year. No complaints whatsoever... Guess I'm one of the few that doesn't mind spending a couple extra bucks to support a local company... I wish them the best of luck in their reorg.
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